Table Of Content

This makes sure your needs and pain points are heard if you ever run into trouble, addressing issues quickly and freeing up valuable time that can be spent on running your business instead. Squarespace offers around 160 templates to choose from – a far cry from Wix’s 800+ templates, but we’re focusing on quality over quantity here. Alternatively, you can create something from scratch with Squarespace’s AI builder, Squarespace Blueprint. However, we’d recommend a premade theme if you value uniqueness and individuality since you can tweak these to suit your small business with ease. Organic search remains one of most impactful and cost-effective marketing channels available. Small businesses that invest the time and resources into building their online presence, and high-quality relevant content, not only build a stronger brand identity but also achieve sustained long-term success.
House of Intuition: Niche marketing and community building
It’s also important to note that neither a website builder site or a DIY WordPress site can provide you with the kind of SEO expertise that really boosts your website’s visibility. Creating the website will inevitably take time — a precious commodity for a small business. If you don’t have a website, you simply don’t exist for many of these people. When people are looking for a business like yours — or if they’ve already heard your name and want more information — they turn to the internet.
How to Achieve Effective Small Business Website Design
This juxtaposition of majestic big-picture photos and breathtaking experiences perfectly aligns with the company’s ethos of crafting memorable narratives for their clients to share in the future. Designer Shaun Lonergan’s hero image of three to-go coffee cups and baked goods on a counter shows the cafe from the perspective of a customer waiting to order, immediately making visitors feel welcome. Small animations and interactions throughout this one-page site make for a fun user experience and reinforce the cafe’s casual vibe. You’ll build the website — and sometimes even the brand — from the ground up. We hope they’ll inspire your creativity to make a website for a small business. Looking at small business website design examples is a great way to get ideas and inspiration before designing your website.

Step by Step Instructions on How to Build Your Small Business Website
10 Best Website Builders Of 2024 – Forbes Advisor - Forbes
10 Best Website Builders Of 2024 – Forbes Advisor.
Posted: Tue, 23 Apr 2024 17:55:00 GMT [source]
We look at the ecommerce features on offer to support your online store, from payment options to abandoned cart recovery. We especially recommend Squarespace for artist websites and creative businesses – or anyone looking to focus on visuals and appearance over other factors, such as ecommerce or backend power. We know that first impressions make all the difference, which is why template variety, sleek design elements, and quality content are so important. If this sounds like something your small business wants to prioritize, then Squarespace is your best bet for a stylish website. We also think it’s worth mentioning Shopify Bill Pay, a new feature from our top-rated small business website builder that helps stores manage and pay business bills through Shopify’s dashboard. Shopify supports over 100 different payment gateways, as well as Shopify Payments which eradicates transaction fees if chosen.
Create an Interactive Experience
The website’s ‘Contact’ form is a lightbox that slides into view from the right corner of the screen. This helps site visitors leave a quick note from whatever page of the website they’re currently on, while matching the same impeccable typography and color palette as the rest of the site. Igor Ntwari, also known as Holyziner, is a freelance photographer based in Burundi. His photography website was built on Editor X, the advanced creation platform from Wix. Igor’s website employs enlarged typography and overlapping layers to create a stylish, edgy look. The header makes navigation effortless, with a website menu and a logo that leads back to the homepage when clicked.
Best for Marketing Your Business: Wix
Squarespace offers straightforward payment and checkout options for your customers. While Squarespace is a great website builder for a DIY approach, many web designers specialize in building Squarespace sites for clients. And, of course, if you have products and services to sell, you’ll want specific pages for them as well.

Free small business website templates
There’s also a language toggle, allowing users to switch between the three languages of this multilingual website with ease. Try Shopify for free, and explore all the tools you need to start, run, and grow your business. A life coaching website serves as a hub to answer questions and promote your brand.
Despite this, we were particularly impressed by GoDaddy’s live chat response time. You should identify your priorities and needs before committing to a plan. The average cost of a business website falls between $4,000 and $10,000, including one-time design costs and annual site maintenance. You could pay anywhere between $0 to more than $20,000, depending on your site’s size and functionality. This homepage turned out to be very appealing and the main features are presented straight to the point. I hope that this revamp would help EmailMonks to take their services to the next level.
But, depending on the needs of your small business, we recommend checking out more premium options, such as Shopify or Wix, if you want access to advanced features or ecommerce functionality. You can also check out our list of small business website examples for inspiration. As new browsers and devices enter the scene and as SEO best practices evolve, continue updating your website and testing its performance.
As proof of their customers’ love for the product, Puffin opted to turn to the enthusiastic responses of pets. It’s an unconventional approach, sure to put a smile on site visitors’ faces. By implementing top website design tips, the site’s hierarchy is crystal clear.
Their online store, Objective, exudes a high-quality, minimalist lifestyle in everything from the web design itself to their wide range of products. The colorful and patternful home decor brand Jungalow has a website that matches its eclectic aesthetic. There are customized, bohemian-style icons for search, login, shopping cart, and wishlist. Standard site elements such as quality product images and a prominently featured logo is also incorporated. Together, these help showcase the brand’s distinct and memorable personality. Like the best ecommerce sites, Glossier leverages its homepage to spotlight top products.
This excellent flat design website is minimalistic, sticking to a straightforward web design. Seamless transitions between different unique elements improve the site's visual appeal, complementing its appealing user interface. A brief bio section divides the site's content into two different sections, helping to keep the focus on certain key elements. A list of top sites and apps adorns the homepage's plain white background, sticking to a three-column layout in a centralized display. I love how the Kurly Creative website highlights its unified website design by creatively reusing colors, typography, line designs, and shapes. I love the display of excerpts from the brands' Instagram page on an extensive Ash Grey background, displaying images and videos linked to the page.
The best way to make a small business website is with an all-in-one site builder like Wix or Squarespace. Unlike WordPress, which can be difficult to use and involves a fairly steep learning curve, site builders make it easy for anyone to build their own professional website—even true beginners. Most have plans with everything needed, including a free domain and SSL for website security. A simple, two-option menu offers you the choice between reading about the New York-based designer or browsing examples of her work.
This is the perfect incentive to convince people to place an order, or pay the bakery a visit. This is a great example of a business website because it sticks to the basics and keeps the focus purely on the service offering. Simone Dicosta is a professional photographer and uses his website to showcase his skills and work to potential clients. CTA buttons, social media icons, and contact details are all clearly visible on every page – something that’s essential for every website. The website features information on the studio such as location, equipment, and fitness class listings, while personal trainer profiles allow users to find out more about the on-site team. Do you want to make sure your photos show your products off in the best light?
It’s easy to see trusting a wedding to a company with this close attention to the overall design and visual impact. Graphic designer Wendy Ju’s online portfolio is clean and visually stunning. Subtle animations greet the visitor, and an interactive cursor draws attention as you move through the site. It’s a great example of how a small or even one page website can convey a lot of information.
The plan should cover a business that’s mostly focused on brick-and-mortar sales but sells online occasionally. However, we think it’s simpler to use one of our top picks’ own e-commerce tools; that way, you’ll have everything in one place rather than having to copy product codes from one app to the next. It’s also free, with a discreet “powered by Square” footer—but upgrading to a paid plan allows you to use your own domain name and access site-traffic reports. Square Online doesn’t offer as many design customization options as the other website builders we tested, but its simplicity is a feature in itself. No matter the stage of your business, a website can help you stand out and reach new customers online.
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