Table Of Content
At the end of the paper, it’s important to cite your research and sources. This shows your audience where you got your information and tells them that your brand is transparent. You can create a works cited page at the end of the white paper, or you can cite each source directly after the sourced material. Either is fine, but be sure to remain consistent throughout the content.
Low Impedance Design in Power Circuits - White Paper - All About Circuits
Low Impedance Design in Power Circuits - White Paper.
Posted: Thu, 08 Feb 2024 17:15:13 GMT [source]
Digital Marketing White Paper Example
If you’re looking to create a digestible white paper design, you’ve come to the right place. We’ve put together five easy steps on how to design your own white paper that is still chock-full of information on your topic. Take this eye-catching hiring strategy white paper example; it uses dramatic images, colors, layouts, and icons to elevate its content to another level.
White Paper Examples & Templates to Use Right Away
When you publish your white paper digitally, you can not only share it as a link, but you can also embed it onto your website. Doing this will keep readers on your site longer, and they’ll have a better opportunity of getting to know your brand. The headlines, titles and subtitles must be more noticeable than body text.
ETSI white paper on MEC support for edge native design: an application developer perspective - VanillaPlus
ETSI white paper on MEC support for edge native design: an application developer perspective.
Posted: Fri, 23 Jun 2023 07:00:00 GMT [source]
Charts & Graphs
Plus, you can use this template to create marketing white papers on in-depth analytics or c-suite marketing topics. This helps make sure that even when you're using stock photos in your white paper design, the entire document looks cohesive and put together. Sometimes a more basic, monochromatic color scheme is the best way to make sure your information really gets across. Take a page out of this white paper and choose a single accent color, sticking to black and white for every other design element. If your white paper needs to have a strong visual influence to complement your research or guide, this elegant white paper template provides just the layout. You can easily edit these templates online or via Visme’s mobile app to give you the flexibility to work on your whitepaper anywhere.
This white paper template, from the cover page onwards highlights the cybersecurity topic it is focused on — phishing scams — by using a hook icon. The cover also introduces a circle motif that is used throughout this technical white paper, to give it a cohesive design and summarize information. In this healthcare white paper template, the image of a child with a sugary dessert connects directly to the topic.
“The State of Marketing Automation” by Ascend2
With Visme’s beginner-friendly drag-and-drop template editor, you can start and finish customizing your template in a matter of minutes. If you’re not sure what kind of color themes or designs to choose from, you can always take advantage of the pre-designed color palettes available in the editor. Proofread all of your information to make sure there are no typos and you’ve included everything you need to share. You can create a hierarchy by using a different font or color for your headers and sub-headers. A white paper topic that is focused on establishing a sprint process could use a race track motif instead. CTAs are a great way to move people through the sales pipeline, from your white paper to a landing page or blog post.
This may entail internal interviews with your product leads or other subject matter experts. At a minimum it means collecting an array of sources to back up your white paper. However, it takes a lot more work to publish a white paper than it does a blog post. While you might be able to churn out blog posts like clockwork, white papers often entail a lot of original research, professional writing and design formatting. A long-form type of content, white papers can be high-performing assets for all sorts of brand goals, whether customer education, thought leadership or lead generation. It is essential to choose a topic that aligns with your business and can provide valuable insights to your target audience.
White Paper Examples [Design Guide + White Paper Templates]
Add a landing page to your website or with a tool like LeadPages or directly in your CMS. No matter which type of data visualization you use, it has to look good. White papers are not the type of document for display or overly decorative fonts.
Create an eye-catching white paper cover page
There’s no standard length for this type of content, but a good rule of thumb is to write a white paper that’s around six pages. This should be enough space to do justice to your research and data, without overwhelming your readers. Easily customize this generic gray, black and red template with your own content and visuals, ensuring that you have a professional white paper from start to finish.
This business white paper template discusses the importance of employee engagement and different strategies to optimize engagement in a company. A staffing consultancy firm could create a business white paper like this one to demonstrate its expertise. People typically read between 250 and 400 words per minute on a screen. Use this as a benchmark and check the time readers spend on each of your pages.
You’ve done the research and now you’re ready to write the content. But before you can tap into your inner storyteller, you must first create an outline. This whitepaper outline will most likely set you up for a great Table of Contents in the final design. The trick is to find the people talking about the topic you’re writing about in the white paper. You can use both internal and external sources to gather information for your white paper. The deeper you dive into your topic, the more unique and useful your content will be.
Dom, an English major and journalism enthusiast, was just happy to get a job out of college writing and editing professionally. That it turned out to be in the burgeoning content marketing industry with Brafton was all the better. Like with other providers, you’ll need to register for a free account, though most Visme templates are premium. If you do upgrade, you’ll get access to a range of templates that offer high-quality visuals that can bring your copy to the next level. Visme is another provider of templates, with a few white paper formats that really catch the eye. Just remember that no matter how you plan to promote your white paper, it should be done in a way that’s relevant to your target readers.
Here are a few examples of how to integrate infographics into your white paper. This white paper uses a large, central graphic with data, bullet points, headings, and subheadings to organize the content. A cyber security company could use this white paper to showcase their expertise and offerings in order to drum up more business.
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